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7 Jul

Any business would rely and rest on communications be they for official purposes or for enhancing and upgrading their client base and support to flourish their business. For ANY business to develop there has to be a regular, proper as well as a transparent channels of communication hierarchy so that the work flow does not in any manner get hampered and the business happens as a regular occurrence. And business communication is a continuous and an ongoing process- one that speaks volumes about the How’s as well as the Why’s of communication and communication hierarchy both within as well as outside the business enterprise so as to facilitate and augment the work flow even better and faster. As, without an effective, efficient and eloquent channels of communication between the Managers and the staff, or the employees and the external clients, the very business matrix would get null and void. So, in other words, Business Communications form the fundamental edifice of any business functionality.

HOW DO WE ENSURE A GOOD BUSINESS COMMUNICATION IN BUSINESS?

Communication is said to be an art and especially so, if it were Business Communication as this is pivotal for any enterprise to function as well as flourish. Here are a few ready pointers this to happen easily, effectively as well as empathetically:

• ANY business communication, be it oral, written, or a mailer should be logically structured which means that it needs to possess a good opening, a logical content that supports the opening and a proper as well as an apt conclusion- one that summarizes the entire written as well as the spoken topic presented.Ways to boost local SEO It has also to be reckoned with that the language spoken has to be lucid and the jargon needs to be easily comprehended and appreciated by the audience of all genres and they get to fathom what is expected of them and they participate thoroughly and comprehensively and get to understand the jist of the entire presentation delivered or written.

• Communication especially Business communication needs to be simple, precise and concise as if it is not articulated properly and if there is an ambiguous usage of words then, it dents the whole meaning and purpose of communication as well as communicating. Choice of words would have to be such that they overcome the cultural barriers and topographies and do not slander the sentiments and the sensibilities of the audience on the whole.

• Business communications should be comprehensive, influencing, persuasive, cogent as well as cohesive. One that follows a set pattern and is sequential apart from being one that is simplistic and easily appreciated.

• One other aspect of Business Communications is that the language adopted be polite, courteous, empathetic apart from being succinct, so as not to offend the sentiments of either their staff as well as their clients.

• It also needs to be remembered that the body language during presentations needs to be positive and approachable. Simple etiquette like maintaining the eye contact during the entire presentation, smiling genuinely and warmly and maintaining a general atmosphere of bonhomie and camaraderie would go great lengths in spreading a positive cheer around.

• Any Business Communication would be negated IF the feedback given would be left unsaid as well as unspoken. For feedback is the ONLY yardstick that would assure the presenter whether the message had reached the audience as it was meant to be intended to reach.

• The usage of more of “You’s” as well as “Why’s” during presentations more than the “I’s”, makes the audience understand that they have been given more value and importance and would also help in facilitating them in participating better during future presentations apart from being more involved.

• One of the most important components of Business Communications is listening. Some of them have this as an intrinsic and innate trait and some others adapt and acquire it over a period of time. Whichever way we look at it, this is again another art that we are either born with or, could cultivate over a period of time. Feedback and Listening go on most occasions hand on glove. The more patient the listening, the more positive that we would accept the feedback as ‘Listening’ jumbled would give us the other simple word ‘silent’. And the more silent we are, the better the listeners that we would be and the more positively we would accept and appreciate the feedback. It goes without saying that, a good speaker would always be a good listener and vice versa.